Media and entertainment companies are being impacted by several emerging trends such as digitalization, multi-platform content consumption of social media. In addition, the proliferation of connected devices has led to data being generated in immense volumes. Organizations are now striving to manage and analyze this data to extract actionable insights. They are increasingly looking to embrace tech modernization while simultaneously focusing on their relationship with customers.

Pranitec has designed its digitalization services to enable technology-led transformation of business processes. Our services for digital media firms have the ability to bolster customer relationships and build future-ready infrastructure that allows a single view of data across the organization. At Pranitec, we help broadcasting, publishing and entertainment firms stay ahead by defining new revenue models and leveraging new technologies such as artificial intelligence (AI), machine learning, internet of things (IoT) and blockchain.